Privacy policy

Effective Date: 4 July 2026
Last Updated: 4 July 2026

1. Introduction

Nuvea Essentials (OPC) Private Limited ("we", "our", or "us"), operating under the brand The Proven Code, is committed to protecting your privacy and safeguarding your personal information.

This Privacy Policy explains how we collect, use, store, disclose, and protect your information when you visit our Shopify-powered website, purchase our nutraceutical products, contact customer support, or otherwise interact with our services.

By accessing or using our website, you acknowledge that you have read and agree to this Privacy Policy.


2. Information We Collect

Depending on how you interact with our website, we may collect:

  • Name
  • Email address
  • Phone number
  • Billing and shipping address
  • Order history
  • Payment transaction identifiers
  • Account information
  • Customer support communications
  • Device information
  • IP address
  • Browser information
  • Cookies
  • Website usage analytics

We do not store your complete debit or credit card details.


3. How We Collect Information

We collect information in several ways, including:

  • When you create an account
  • When you place an order
  • When you subscribe to our newsletter
  • When you contact customer support
  • When you submit reviews
  • When you complete quizzes or consultations

We also collect certain information automatically using cookies, Shopify technologies, Google Analytics, Meta Pixel (where enabled), and similar tracking technologies.


4. How We Use Your Information

Your information may be used to:

  • Process and fulfill orders
  • Deliver products
  • Provide customer support
  • Personalize your shopping experience
  • Improve our website and services
  • Detect and prevent fraud
  • Comply with legal obligations
  • Send transactional communications
  • Send promotional and educational communications (with your consent)

5. Cookies & Tracking Technologies

Our website uses:

  • Essential cookies
  • Functional cookies
  • Analytics cookies
  • Marketing cookies

These technologies help us:

  • Maintain your shopping cart
  • Remember your preferences
  • Analyze website performance
  • Improve user experience

You can manage cookies through your browser settings. Please note that disabling essential cookies may affect certain website functionality.


6. Payment Processing

Payments are securely processed through Cashfree Payments and other authorized payment service providers.

Payment information is handled directly by these providers in accordance with their own privacy and security policies.

The Proven Code does not store complete payment card information.


7. Shipping & Logistics

To fulfill your orders, we may share your name, phone number, shipping address, and order details with trusted logistics partners such as iThink Logistics and affiliated courier companies solely for shipping and delivery purposes.


8. Marketing Communications

If you choose to receive updates, we may contact you through:

  • Email
  • SMS
  • WhatsApp

These communications may include:

  • Product launches
  • Exclusive offers
  • Educational wellness content
  • Order updates

You may unsubscribe at any time.


9. Supplement Disclaimer

Information collected through quizzes, consultations, or customer support is intended solely to provide product guidance and customer assistance.

Our products are dietary supplements and are not intended to diagnose, treat, cure, or prevent any disease.

The information available on this website should not be considered medical advice. Always consult a qualified healthcare professional before making decisions regarding your health.


10. Sharing of Information

We may share your information with:

  • Shopify
  • Payment processors
  • Logistics and courier partners
  • IT service providers
  • Analytics providers
  • Professional advisors
  • Government or regulatory authorities where required by law

We never sell your personal information.


11. Data Security

We maintain appropriate administrative, technical, and organizational safeguards to protect your personal information.

While we strive to use commercially acceptable methods to secure your information, no online transmission or electronic storage system can be guaranteed to be completely secure.


12. Data Retention

We retain your personal information only for as long as reasonably necessary to:

  • Provide our services
  • Complete transactions
  • Meet legal obligations
  • Resolve disputes
  • Enforce agreements

13. Your Rights

Subject to applicable laws, including the Digital Personal Data Protection Act, 2023 (India), you may have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your information
  • Withdraw consent (where applicable)
  • Exercise other rights available under applicable law

To exercise these rights, please contact us using the details below.


14. Children's Privacy

Our website is not intended for individuals under 18 years of age.

We do not knowingly collect personal information from children.


15. International Data Transfers

Certain service providers may process your information outside India.

Where applicable, we ensure that appropriate contractual and organizational safeguards are in place to protect your personal information.


16. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, legal requirements, or business operations.

Any revisions will be posted on this page along with the updated Last Updated date.


17. Grievance Redressal & Contact Information

If you have any questions, privacy requests, or grievances, please contact us:

Nuvea Essentials (OPC) Private Limited

Hanuman Mandir, Ward 08,
852219 Khurhan, Bihar, India

Email: contact@nuveaessentials.com

Phone: +91 9412097565

We aim to respond to all privacy-related requests within a reasonable timeframe in accordance with applicable law.